Can I write my own copy?

You certainly can, but it’s important to remember that effective copywriting is more than just words – it requires skill and expertise. Writing persuasive, results-oriented copy is a specialised field that involves understanding the psychology of the target audience and translating that into compelling prose. If you’re new to writing for an audience with the goal of driving conversions, hiring a professional copywriter will help you achieve better results and save you time and effort.