What is Search Engine Optimisation (SEO)?

Have you ever wondered how a search engine provides certain responses when you conduct a search? That’s where SEO comes in. SEO stands for Search Engine Optimisation and is the process of improving your site to increase its likelihood of showing up in search engine results. Search engines are websites such as Google, Bing, Duck

Canberra Web Hosting – Types, Considerations and What to Look For

In today’s digital age, having a website for your business or personal brand is essential. But to make your website accessible to the world, you need a reliable web hosting service. Web hosting is the foundation of your website, providing the storage, bandwidth, and infrastructure needed to keep your site up and running. Choosing the

How to Clear Cache and Cookies on Your Browser

Everyone’s browser is different and so are their browsing habits. To make sure you’re getting the most out of your computer or device, it’s important for you to clear cache on your browser, so that you can have the best browsing experience possible. Read on to find out more on what cache is, the benefits

.au direct Priority Periods Ends 20 September

.au direct is the marketing name given to the new domain name launched by auDA (the organisation in charge of managing Australian domains including, etc). This new domain name was launched in March 2022, with a priority period that reserves a domain for the owners of domain names with a .au ending ie

Best Way to Securely Store Files

With basically our whole life being digital, and things only becoming more digital with the metaverse around the corner, being smart about how and where you store your files is more important than ever. The best way to securely store files The best way to securely store files is to actually store files in at

Studio hire – what size studio do I need?

Hiring a studio can be a daunting task when you don’t know what you’re looking for. Many studios are designed around one thing, such as photography, videography, or sound recording. Other studio hire may be more suitable for multi-purpose use, with a large, flexible space that can accommodate most projects. One of the main considerations

How to use camera movements in videos for social media and marketing

This is our final article in our series on visual storytelling. If you missed the first two, read about camera framing and camera angles. Camera movements are a versatile tool in story-telling. The right camera movement can set the pace of a scene, put the viewer in the shoes of the character as they experience

How to use camera angles in video content for social media and marketing

This article is the second in our series about visual storytelling. If you missed the first, read about using framing to influence emotions here. Different camera elements, used individually or combined, influence a viewer’s experience and emotions. While camera shots allow the viewers to perceive the character and the story, camera angles help add layers

Using camera framing to influence emotions

Visual content is taking over the internet and videos are a major part of this trend. Each video serves a different objective and together they form a major part of the content users consume in this day and age. According to a HubSpot study: 72% of customers prefer video to learn about new products 82%

Think you need a new logo? Here’s why you might need something more

Your logo is one of the most identifiable representations of your business. It can tell customers who you are, what you’re like and what you stand for. Unfortunately, this can work against you when your logo is outdated and no longer aligns with those things. More often than not, logos require tweaks and updates as