We’ve all heard of the phrase “the customer is always right” haven’t we? I could argue about the merits of this phrase and I could probably argue for both sides, but I wanted to discuss a thought process along a similar vein but with a different focus. As a consultancy focused on websites, marketing and … Read more
We’re always thinking of interesting and effective new ways to market. Some of the ideas we come up with are simple, tried and tested methods that we can stand behind but may come across as a little stale or boring. Others are a little more out there and as a result more eye-catching and interesting. … Read more
The term ‘influencer’ has become somewhat of a dirty word in today’s society. Most conflate the title almost exclusively with Instagram fitness models who try to sell their impressionable audience ‘useless’ fitness teas and expensive workout plans. Certainly, there is some truth to this stereotype as the lack of regulation regarding this area of product … Read more
Contributed by Hayden Fitzgerald Futuretheory has finally expanded to our new home in Fyshwick – the Work Canberra shared working space. This was a 5-year dream that Germaine had of offering an affordable home for Canberra’s freelancers, creatives and solo to small businesses is taking shape. For the uninitiated, a shared workspace or coworking space … Read more
I love photography. It’s something that I have been in love with since as long as I can remember. One question I get all the time is about getting into photography, where to start, what equipment to buy and where to learn. In this blog post, I want to cover a few of my thoughts … Read more
Above is a recap uploaded by Facebook themselves. 1. Instagram is going to focus less on likes In case you didn’t know, Instagram is owned by Facebook. While this list is not necessarily ranked, we pushed this to the top because there is still a lot of room for individuals and businesses to grow on … Read more
Together with Regus, we’re running a free Mini LinkedIn Workshop on Wednesday 22 May, 4:30pm – 5:30pm The workshop will run for 1 hour total, including 15 minutes reserved for questions. Afternoon Tea will be provided. LinkedIn is the largest professional social network in the world but very few people use it to its full … Read more
The phone in your pocket is amazing in a pinch, but eventually, you’re going to want to upgrade your kit. The kit below can be purchased through most camera shops including Teds and JB Hi-Fi, or of course through the Amazon links. The inspiration for this kit is the first kit we used over 5 … Read more
You’ve probably heard the term SEO thrown around when it comes to websites and marketing, but do you know what it is and why it’s important? It’s like this – all the major search engines present their results to a user’s search query in the form of a list. This list is populated in a … Read more
I am always trying to improve myself, optimise what I do so that I can do it better and try to take a small step in the right direction every day. The tips below are some that I turn to, they help me to be more productive, be more content, get better sleep, build better … Read more
Getting messages out to your website’s visitors is important. You might want to let them know that orders will be sent out after the Christmas period, or that there is a new product in stock. Sometimes these messages are more important than a pop up but you also don’t want to ruin the browsing experience. … Read more
Canberra is getting more and more creative by the day – from photographers to models, to fashion labels. These people don’t just spend their time offline, but also spend their time in Facebook Groups and on Instagram (along with all the other major social networks). If you’re the fashion, photography, or modelling industries, the groups … Read more